Vol 10, No 1 (2023)

February

Table of Contents

Articles

Neuromarketing and Metaverse Abstract
Mehrbakhsh Nilashi, Rabab Ali Abumalloh 1-3
Factors Influencing Consumer's Intention to Use Recommendation Agents Abstract
Seyedeh OMSalameh Pourhashemi, Ehram Safari, Amirmohammad Alidoust Moazezi Lahijan 4-21
Investigating a New Framework for Beauty Tourism Adoption: A Case Study on Iran Abstract
Seyedeh OMSalameh Pourhashemi 22-34